English Text | M I S E

MISE a perfect combination of moods, meanings and interpretations: in Japanese it’s “shop”, in French it’s “wear”.
MISE is a firmly established company which, for many years, has been operating in all areas of the retail world:
Planning and realisation of points-of-sale, show rooms and exhibition stands.
Planning and realisation of window display designs and visual merchandising schemes.
Graphics and visual communication.

The team at MISE is made up of highly trained professionals with specialised areas of expertise: young creatives, architects, visual merchandisers, graphic designers, and window designers. Starting from a careful analysis of the client’s requirements and the location of the project, attentive and competent team work enables MISE to deliver a far-reaching, comprehensive service.

Thanks to the experience and the synergies of its professional team, MISE guarantees the creation and complete realisation of every type of project, including ready-to-go options.
Attention to the functionality of the shop and the optimisation of costs, in tandem with taste and creativity in the choice of materials and display solutions, whether mass produced or bespoke, are the characteristics that distinguish MISE.

For MISE, planning, proposing and creating a stand or a show-room means creating something that will excite the emotions of the customer and the final user of the space, without, however, losing sight of the requirements of the product on display.
The space is no longer a mere container for a commercial event, but instead it becomes a communications experience between a company and its public.

Window dressings, still life, product arrangements: visual schemes which excite emotions during the shopping experience.
MISE evaluates the type and style of spaces and merchandise to be displayed in order to design and create the most functional solutions.
MISE offers the client a complete service, from the design of the project, to the selection of the materials utilized in the design, their assembly and preparation in every detail.

The global personalisation of the graphic image of a brand is the result of a careful analysis of the potential and the needs of the client, for a result that is both effective and lasting.
MISE also carries out visual communications applied to the point-of-sale (signage) through the careful study of the layout, the merchandise arrangement, the focal points and the external spaces; once the content and positioning has been agreed, MISE can realise the graphics using 3D simulations and appropriate customer communication.